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What is Know Your Customer (KYC)?

The fundamental regulatory requirement for investment advisers and broker-dealers to gather and maintain essential information about each client to meet suitability obligations and Anti-Money Laundering (AML) requirements.

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Definition

Know Your Customer (KYC)

Laws & Regulations High Relevance

The fundamental regulatory requirement for investment advisers and broker-dealers to gather and maintain essential information about each client to meet suitability obligations and Anti-Money Laundering (AML) requirements. Required information includes financial situation, investment objectives, tax status, risk tolerance, time horizon, liquidity needs, and investment experience. KYC is an ongoing obligation that begins at account opening and requires updates when client circumstances materially change.

// EXAMPLE

During account opening, an investment adviser gathers information showing a client is 45 years old, earns $150,000 annually, has $500,000 in savings, seeks growth with moderate risk, has a 15-year time horizon for retirement, needs $50,000 emergency fund liquidity, has 10 years investment experience, and is in the 32% tax bracket. This complete KYC profile enables suitable investment recommendations and ongoing AML monitoring.

// COMMON_CONFUSION

Students often think KYC is a one-time requirement completed only at account opening, when it is actually an ongoing obligation requiring updates when circumstances change. Others confuse KYC (gathering client information) with suitability (using that information to make appropriate recommendations) or AML (using KYC data to detect suspicious activity). KYC is the foundation that enables both suitability analysis and AML compliance.

How is Know Your Customer (KYC) tested on the exam?

  • Identifying the seven required KYC factors (financial situation, investment objectives, tax status, time horizon, liquidity needs, experience, risk tolerance)
  • Understanding when KYC information must be gathered (account opening) and updated (material changes in circumstances)
  • Recognizing that inadequate KYC information prevents meeting customer-specific suitability obligations
  • Distinguishing between KYC requirements for suitability (investment profile) versus AML requirements (identity verification)
  • Understanding that recommendations made without adequate KYC violate both suitability obligations and fiduciary duty

Regulatory limits

Regulatory Limits

Description Limit Notes
Required KYC factors for suitability (7 factors) Financial situation, Investment objectives, Tax status, Time horizon, Liquidity needs, Experience, Risk tolerance All seven factors must be considered under FINRA Rule 2111 and fiduciary duty
KYC verification timing At account opening and when circumstances materially change Ongoing obligation, not one-time requirement
KYC for AML (Customer Identification Program) Name, date of birth, physical address, taxpayer ID number USA PATRIOT Act requirements verified with government-issued ID

Think of KYC like a doctor taking medical history before treatment: You cannot prescribe medication without knowing the patient's conditions, allergies, and health goals. Similarly, you cannot recommend investments without complete client information. Remember "FIT-TLER" for the 7 required factors: Financial situation, Investment objectives, Tax status, Time horizon, Liquidity needs, Experience, Risk tolerance. KYC is the foundation that enables suitable recommendations.

Practice questions

Test your understanding with the questions below. Pick an answer to reveal the explanation.

Question 1

Thomas, a new investment adviser representative, meets with Lisa, a prospective client. During their 15-minute phone call, Lisa mentions she wants "to make money" and has $100,000 to invest. Thomas recommends a portfolio of small-cap growth stocks and emerging market funds without asking about her age, time horizon, risk tolerance, liquidity needs, or financial situation. Two months later, Lisa complains that the portfolio has lost 18% and she needed the money for a home down payment in 6 months. What is Thomas's primary violation?

Question 2

What is the primary purpose of the Know Your Customer (KYC) requirement for investment advisers and broker-dealers?

Question 3

An investment adviser representative gathers the following information from a new client: age 55, married, household income $180,000, current savings $400,000, wants "steady income with some growth," describes himself as "moderately conservative," and has 15 years until planned retirement. Which additional KYC information is needed to meet suitability obligations?

Question 4

All of the following are required elements of Know Your Customer information for meeting suitability obligations EXCEPT

Question 5

A registered investment adviser has gathered complete Know Your Customer information from four clients. Which of the following scenarios indicate that KYC information should be updated?

1. A client turns 59ยฝ years old and can now access IRA funds without penalty
2. A client receives a $2 million inheritance from a deceased parent
3. A client's risk tolerance changes from aggressive to conservative after experiencing a 30% portfolio decline
4. A client moves from California to Texas but maintains the same income and investment objectives

What concepts relate to Know Your Customer (KYC)?

This term is part of these clusters :

Where does Know Your Customer (KYC) appear on the Series 65 exam?

This term is tested in the following Series 65 exam topics:

Where does Know Your Customer (KYC) appear on the Series 6 exam?

This term is tested in the following FINRA Series 6 topic areas:

Related study guides

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