Market Maker
Market Maker
A broker-dealer firm that stands ready to buy and sell a particular security at publicly quoted prices, providing liquidity to the market. Market makers profit from the bid-ask spread (the difference between the price they pay to buy and the price they charge to sell) and are obligated to execute trades even when market conditions are unfavorable. By maintaining continuous two-sided quotes, market makers facilitate orderly trading and ensure investors can buy or sell securities without significant delays.
ABC Securities serves as a market maker for XYZ Corp stock. When investor Maria wants to buy 500 shares, ABC quotes a bid of $49.95 (price they will pay) and an ask of $50.05 (price they will sell). Maria buys at $50.05, and ABC immediately sells her shares from its own inventory. Minutes later, investor James wants to sell 500 shares. ABC buys his shares at $49.95, replenishing inventory. ABC earns the $0.10 spread ($50.05 - $49.95 = $0.10 per share × 500 shares = $50 profit) for providing immediate liquidity to both traders without either having to wait for the other.
Students often confuse market makers with brokers or general dealers. A broker acts as an agent, connecting buyers and sellers for a commission without owning the securities. A market maker is a type of dealer that specifically commits to maintaining continuous quotes and providing liquidity by trading from its own inventory. Market makers always act as principals (buying into or selling from their own account), not agents. Another confusion: market makers profit primarily from volume and the bid-ask spread, not from directional price movements in the securities they trade.
How This Is Tested
- Identifying the role of market makers in providing liquidity and maintaining orderly markets
- Understanding how market makers profit from the bid-ask spread rather than holding securities for long-term appreciation
- Distinguishing between market makers (principals trading from inventory), brokers (agents connecting parties), and dealers (principals who may not maintain continuous quotes)
- Recognizing market maker obligations to post continuous two-sided quotes even in volatile market conditions
- Analyzing scenarios where market maker activity affects trade execution quality and best execution obligations
Regulatory Limits
| Description | Limit | Notes |
|---|---|---|
| Continuous quote obligation | Must maintain two-sided (bid and ask) quotes during trading hours | Market makers commit to providing liquidity by standing ready to buy or sell at quoted prices |
| Best execution requirement | Must execute customer orders at best available prices | Subject to FINRA and SEC best execution rules when acting as broker-dealer |
Example Exam Questions
Test your understanding with these practice questions. Select an answer to see the explanation.
Investor Roberto wants to immediately sell 1,000 shares of a thinly traded small-cap stock at 10:30 AM. The stock has had only 200 shares traded today with no current buyers in the market. DEF Securities, acting as a market maker for this stock, quotes a bid of $18.40 and an ask of $18.60. What role does the market maker play in this scenario?
B is correct. As a market maker, DEF Securities is obligated to buy the shares from Roberto at its quoted bid price of $18.40, immediately providing liquidity by purchasing into its own inventory. This is a principal transaction where DEF acts as dealer, not broker. The market maker stands ready to buy even when there are no other buyers, which is the core purpose of market making: ensuring orderly markets and immediate execution. Option A is incorrect because market makers act as principals (dealers) trading from their own account, not as brokers (agents) searching for counterparties. Option C is incorrect because market maker obligations require continuous quotes and immediate execution, not waiting for better conditions. Option D is incorrect because market makers execute trades, they do not provide investment advice.
The Series 65 exam tests understanding of market maker obligations to provide liquidity through principal transactions, distinguishing this role from brokers who act as agents. This scenario illustrates why market makers are essential for thinly traded securities where immediate counterparties may not exist.
How do market makers primarily earn profit from their market-making activities?
C is correct. Market makers primarily profit from the bid-ask spread: they buy securities at the lower bid price and sell at the higher ask price, earning the difference on each round-trip transaction. For example, if the bid is $49.90 and the ask is $50.10, the market maker earns $0.20 per share. Option A is incorrect because market makers act as principals (dealers) trading from their own account, not as brokers earning commissions. Brokers earn commissions; market makers earn spreads. Option B is incorrect because market makers typically do not hold securities for long-term appreciation. Their business model is based on high-volume trading and quick inventory turnover, not directional bets on price movements. Option D is incorrect. While some exchanges may provide rebates for liquidity provision, the primary profit mechanism is the bid-ask spread.
The Series 65 exam frequently tests the fundamental distinction between how market makers (spread), brokers (commission), and investment advisers (fees) earn compensation. Understanding that market makers profit from volume and spread, not from holding positions, is critical for analyzing conflicts of interest and market structure.
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Access Free BetaA newly listed small-cap biotechnology stock has attracted significant investor interest but experiences wide price swings due to limited trading volume. The stock currently trades between $22 and $28 per share on any given day with only 5,000 shares traded daily. What would be the most likely impact if multiple market makers begin actively quoting this stock?
C is correct. When multiple market makers provide continuous quotes for a security, liquidity improves significantly. This means investors can buy or sell more easily, which typically reduces price volatility (fewer dramatic swings) and narrows the bid-ask spread (competition among market makers drives quotes closer together). With better liquidity, the stock might trade more smoothly within a tighter range, and spreads might narrow from, say, $0.50 to $0.20. Option A is incorrect because market makers facilitate trading for individual investors; they do not replace them. Increased market maker activity typically increases total trading volume. Option B is incorrect because competition among market makers typically narrows spreads, not widens them. When multiple market makers compete, they offer better prices to attract order flow. Option D is incorrect because market makers provide two-sided quotes (buying AND selling), which does not create directional price pressure. They facilitate trades rather than driving prices up.
The Series 65 exam tests understanding of how market makers contribute to market quality through improved liquidity, tighter spreads, and reduced volatility. This is particularly important when analyzing suitable investments for clients and understanding execution quality.
All of the following statements about market makers are accurate EXCEPT:
C is correct (the EXCEPT answer). Market makers do NOT earn commissions as agents. They act as principals (dealers) and profit from the bid-ask spread by trading from their own inventory. This is a fundamental distinction: brokers act as agents and earn commissions; market makers act as principals and earn spreads. Option A is accurate: market makers commit to posting continuous two-sided quotes, meaning they must be ready to buy (bid) and sell (ask) throughout trading hours. This obligation ensures market liquidity. Option B is accurate: market makers always act as principals, meaning they trade from their own account and take ownership of securities (even if briefly). This is what distinguishes them from brokers who merely connect parties. Option D is accurate: the core purpose of market makers is to provide liquidity when natural buyers and sellers are not immediately available, preventing trading from grinding to a halt in less active securities.
Negative stem questions are common on the Series 65, testing whether candidates can identify the false statement among several true ones. Understanding the principal vs. agent distinction (and how each is compensated) is critical for analyzing conflicts of interest and regulatory obligations.
GHI Securities operates as a market maker for a mid-cap technology stock. The stock currently has a bid of $74.85 and an ask of $75.15. An investor places an order to buy 2,000 shares at the market. Which of the following statements about this transaction are TRUE?
I. GHI will sell shares to the investor at $75.15 per share from its own inventory
II. GHI is acting as an agent and will earn a commission on the transaction
III. GHI profits from the $0.30 bid-ask spread multiplied by the number of shares traded
IV. GHI has an obligation to execute this trade at the quoted ask price
B is correct (I and IV only). Statement I is TRUE: As a market maker, GHI will sell shares to the investor at the quoted ask price of $75.15 from its own inventory. This is a principal transaction where GHI acts as dealer. Statement IV is TRUE: Market makers have an obligation to honor their quoted prices and execute trades at those prices. When they post a bid of $74.85 and ask of $75.15, they must be willing to buy at $74.85 and sell at $75.15. Statement II is FALSE: Market makers act as principals (dealers), not agents. They do not earn commissions; they earn the bid-ask spread by trading from their own account. Statement III is FALSE: While market makers do profit from the bid-ask spread, they only earn it on round-trip transactions (buying low, selling high). In this single transaction, GHI is selling at $75.15, but has not yet bought these specific shares. The spread profit is realized when they both buy at the bid and sell at the ask, not on a single side of the transaction.
Roman numeral questions test multiple concepts simultaneously and are common on the Series 65. This question tests understanding of market maker obligations, principal vs. agent roles, and the mechanics of how spreads translate to profits. Understanding that spread profit requires both sides of a transaction (buying AND selling) is a subtle but important concept.
💡 Memory Aid
Market Maker = Market's MATCHMAKER: Always ready to buy OR sell (two-sided quotes), instantly matching investors with inventory, making money from the spread (not from holding), keeping markets liquid and orderly. Think: 'I'll MAKE you a MARKET right now, buy or sell!'
Related Concepts
This term is part of this cluster:
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Where This Appears on the Exam
This term is tested in the following Series 65 exam topics: